Users will soon have a fresh option that enables them to cut down on the quantity of AI-created media appearing in their timelines. This step comes as the platform announced that it currently hosts over 1 thousand million AI videos.
Testing and Rollout
The new functionality is in a pilot phase over the next few weeks before a full-scale rollout. This shift comes amid a surge in content created by AI, fueled by new video-generation tools.
AI Proliferation Online
Recent reports that almost 10% of the most rapidly expanding video streams on another major platform primarily display clips produced artificially. A large amount of this content is classified as low-quality AI content, a label for substandard, mass-produced content that is typically illogical or bizarre.
Based on user feedback that many people like content created using AI tools, from digital art to educational videos, and we want to give people the option to adjust the amount of that, according to their own likes,” stated a spokesperson.
AI on the Platform
TikTok announced that there are presently 1.3bn videos on its service labeled as made with AI. In total, more than 100 m pieces of content are uploaded to the platform daily, making AI-generated material a minor percentage of its complete catalog.
How to Adjust Settings
Members will be capable of decrease or raise the level of artificial media they watch by accessing the topic control setting in the platform and choosing “AI-generated content”. Additional categories that are already be adjusted under the tool cover politics, style, aesthetics, and movement.
Content Labeling and Policies
The platform’s policies require users to label lifelike artificially created content, and it prohibits dangerous AI impersonations of celebrities or emergencies. Any authentic-looking artificial content that is without a tag can be deleted under its user guidelines.
Furthermore, the service will henceforth attach an AI-generated watermark to content produced via its proprietary AI systems, or identified by an industry-wide initiative for identifying artificial media. This action is aimed to stop users from seeking to evade the tagging system.
Educational Initiatives
The company is additionally launching a $2m AI literacy fund for experts and groups to develop informative material about ethical AI use. This program will assist non-profit groups focused on educating coding and technology.
Platform Protection
TikTok has supported its safety measures, during discussion over proposals to make redundant a large number of safety staff in the UK. It is expected to eliminate hundreds of positions in its trust and safety team in London, with trade unions and online safety experts voicing alarm that people are being substituted by machine-led review.
A trust and safety lead stated that human moderation would remain essential, but AI can protect employees by eliminating the most graphic content before it is viewed by staff. The company stated a notable drop in explicit and harmful content reviewed by safety staff over the last 12 months due to the use of its AI tools.
It is vital to integrate staff and AI to ensure user safety,” the executive stated. “We’ll have people as part of that process, but we additionally believe it’s very important to minimize viewing of dangerous material as rapidly, which is the area in which a lot of the machine support is proving valuable operate efficiently.”
